Bergère: Bringing an iconic address to life before its transformation

To support the promotion of the Bergère x Paris project, Impact Communication & Design and Vectuel are deploying HAWK, an immersive virtual reality solution designed to allow investors, users, and partners to discover a real estate project before its delivery.
The VR experience offers an immediate understanding of the project, its architecture, and its future uses. Visitors explore the spaces, perceive the volumes, and take ownership of the project's vision in a shared immersive environment.
By transforming plans and technical data into a viewing experience, HAWK facilitates visualization and enhances the effectiveness of marketing tools.