SIMI: over 400 visitors for the HAWK immersive visit experience

Projects are best experienced together. At the SIMI Show, the gathering of the French real estate industry, more than 400 people experienced the HAWK immersive visit, Vectuel's collective viewing experience combining virtual reality, discussion, and projection around the projects of tomorrow's city, presented with Impact Communication & Design. The principle of HAWK: discovering a real estate project together, at the same time, in a shared immersion. Together, we project ourselves into the spaces, better perceive the architecture, and understand the urban intentions — a format that is both spectacular and educational, replacing the top-down presentation with a shared experience. The success achieved has sparked numerous requests to apply the concept to other real estate sectors: villas, chalets, yachts, business parks, retail, and data centers. An expansion that outlines concrete perspectives for 2026, well beyond office and residential spaces.